"Live as if you were to die tomorrow. Learn

as if you were to live forever." -Gandhi

Recent Articles

Does Anyone Actually See What My Practice Posts On Facebook?

Promoting your practice on Facebook can seem like a game in which the goal posts are constantly moving. Every few months the rules change. Keeping up with algorithm tweaks ca...

Read More

In Social Media , the More Things Change, the More They Stay the Same!

At the time of this writing, the New Year has just rolled around, and predictions for social media in 2014 are plentiful. Many will have been proven or disproven by publicati...

Read More

The 7 Things You Should be Doing on Your Practice's Facebook Page

Facebook, like all social media, is an ever-changing game. If you have not been paying attention to recent changes, you may have missed some important opportunities in the pa...

Read More

Using Social Media to Tell the Stories of Your Practice

If anything has become apparent in the world of social media during the past decade, it has been that a picture is worth a thousand words. Images shared on social sites such ...

Read More

Snack-Sized Social Media : Making Your Dental Practice Addictive

When it comes to social media, many people find out it's like Lay's Potato Chips — you cannot just read one post or "like" one page. Presented with in...

Read More

Using Facebook to Drive More Potential Patients Directly to Your Practice

If you do online marketing and social media properly, you have a website and an active Facebook page for your practice. If you do social media like a rock star, your Facebook...

Read More

Should Your Practice Be Focused on Blogging or Facebook - Or Both?

Does your dental practice primarily post on Facebook, or is blogging your preferred method of outreach? Some marketing experts will say that a business blog beats out social ...

Read More

What You Can Do to Make a Difference in Your Practice: Seven Steps to Social Success

If you have not yet brought your dental practice into the age of social media, you're missing out on one of the strongest forms of community outreach and word-of-mouth ma...

Read More

Guerrilla Social Marketing For Your Practice: 7 Must Do Actions

There are two things to remember when marketing your dental practice online. First, you need to know where your audience is. Second, you need to know what they want to see. O...

Read More

Doing Social Media Right in the Dental Industry

One of the major social media pitfalls for dentists is missing the boat when it comes to engaging with the community. If your practice's Facebook page is dead in the wate...

Read More

Social Media in 2013 - It's All About the Pictures!

Bringing your practice up to speed with social media in 2013 means being aware of exactly how powerful images can be in the social realm. Numerous studies show that image-dri...

Read More

Social Media - It's Just Word-of-Mouth Marketing!

Word-of-mouth marketing is the primary source of new patients for dental practices. Although marketing mediums have changed and expanded during the past decade, this does not...

Read More

Social Media Can Make Your Practice Shine

We all know that social media is an important tool for any dental practice. But many practices never go past the rudimentary steps of setting up and managing a Facebook page....

Read More

Your Practice's Facebook Page - 7 Steps to the Next Level!

You have probably already accepted the fact that social media, Facebook in particular, is important to your practice. But social media is not simply about signing up and usin...

Read More

Making the Most of the 5% to 10%

Is social media replacing search engine optimization (SEO)? This is the question that many are asking. The answer is: not really. But 100% of your social media efforts can be...

Read More

Word of Mouth and Social Media - It's Not One or the Other

There’s a common misconception that social media is the same thing as word-of-mouth marketing, and an even bigger misconception that social media has replaced word-of-m...

Read More

Blending Online and Offline Tactics For Your Practice

Finding the perfect balance between efficiency and the personal touch can be difficult in this day and age. You want patients to have the best possible experience. This means...

Read More

Advertising on Facebook - Is It Worth It For Your Practice?

In the past, you may have looked at social media as strictly a way to expand your “word-of-mouth” to “world-of-mouth” by using sites such as Facebook ...

Read More

Social Media For Dental Practices: No Longer Optional

Social media is a billion dollar business. Facebook alone has a user base that would rank third in population if it were a country. Twitter sees 340 million tweets posted eve...

Read More

Social Media and Blogging Go Hand In Hand

In the world of online marketing, content and interaction work in tandem to attract and keep the attention of your audience. The three most valuable tools you have at your di...

Read More

Understanding The Role of Social Media - Both Online and Offline

The return on your investment in social media can be huge, not just in terms of online engagement, but also in the value that translates to offline benefits and getting patie...

Read More

A Like is Only a Like - Facebook Insights and Your Practice

According to comScore — which studies Starbucks, Southwest Airlines, and Microsoft’s Bing — impressions are important. But follow-through i...

Read More

Is Your Social Media Effective? 11 Steps to Success in 2012

You have determined that your practice needs to be visible online. You understand the need to participate in social networks. But do you understand how to accomplish these go...

Read More

Evaluating Your Social Media For 2012

What did you accomplish in the way of social media in 2011? By now, your practice should be online and expanding as you make connections and build relationships with your pat...

Read More

Social Media and Negativity

The pastime formerly known as brand bashing has hit the web and exploded, and the ability of anonymous individuals to trash a practice makes many dentists wa...

Read More

1 2 > >> - 33 Results