Team training will always produce the best return on your investment.

"We used to do that."
"We started doing that but didn't see it through."
"We have great marketing ideas but can't seem to get the team to buy in."
"We had great word-of-mouth when _____ was here, but now that they are gone, it has gone downhill."

We hear these statements all the time.

Spending money on a new website is one thing. Investing time in training your team is another thing entirely. Which one do you think pays a better return on investment?

Marketing isn't writing a check. Marketing isn't your website, your social channels, or your sign. Marketing isn't all about selling. Marketing is broader than all of that.

LET'S START A CONVERSATION

Marketing looks at your practice from the patient's point of view.

–Peter Drucker

Dental practice CMO - marketing - hire Kristie Boltz

Why Team Training?

Marketing is a team effort — everyone in your practice needs to be involved. Getting your team involved with your marketing plan is crucial to your practice's success.

Your team members talk to your patients more than you do.
Your team members interact in the community.
Your team is the first line for word of mouth in your practice!

Your team is your most valuable resource, yet many practices ignore their value and don't allow them to operate at their full potential. Does your team know the practice marketing goals and data? Have you identified each position's role in attracting high-value patients and achieving your goals?

STOP spending marketing dollars on campaigns that don't convert.

START investing in your team to turn them into a built-in marketing force that yields tangible results.

STOP spending marketing dollars on campaigns that don't convert.

START investing in your team to turn them into a built-in marketing force that yields tangible results.

How Can My Dental CMO Help?

We take your team from a group of people who don't understand their role in practice marketing and turn them into a marketing powerhouse. We'll focus their efforts without adding hours and hours of "extra work" and teach them how to gather effective testimonials, create engaging content and communicate more effectively.

Your entire team will be able to convert more leads into patients, increase your word-of-mouth and utilize your current marketing tools more effectively.

Here are just a few of
the ways we can help:

Increasing New Patient Conversion

There's nothing worse than investing in a marketing tactic that makes the phone ring only to discover that your team isn't capable of converting all those new leads into ideal patients. Not all potential patients come through the same conversion funnel. A patient who calls in from a Google Ad has different questions and concerns than one who a friend refers to you and is prepared to schedule! Forget cookie-cutter scripts and "bait-and-switch" tactics. My Dental CMO provides custom training on converting leads from all your marketing efforts.

Improving ROI

It seems like there is a new product on the market each month designed to improve your practice. Are you using Solution Reach? Birdeye? Weave? Dental Intel? Referral Lab? Practice By Numbers? Many practices we work with pay monthly fees for services their team is not trained on or successfully using. We also find practices where the trained team member is no longer employed. Most of these tools have many marketing features and practice analysis details, but no one uses them! A few hours of one-on-one training with My Dental CMO can teach critical team members how to utilize these tools for maximum impact – making each dollar spent that much more valuable!

Increasing Word-Of-Mouth

"Ask for referrals" is the number one recommendation offered by consultants, coaches, accountants, and mentors for practices seeking to grow their patient base. The best kind of patients come from word-of-mouth marketing, and the best time to convince a patient to advocate for you is after a fantastic experience at your practice. You know this. So, why isn't your practice bursting at the seams with high-value new patients referred by other patients? Your team doesn't know how to bring up the topic! We teach your team how to make marketing a part of what they do — every day — so your word-of-mouth increases like never before.

How Can My Dental CMO Help?

We take your team from a group of people who don't understand their role in practice marketing and turn them into a marketing powerhouse. We'll focus their efforts without adding hours and hours of "extra work" and teach them how to gather effective testimonials, create engaging content and communicate more effectively.

Your entire team will be able to convert more leads into patients, increase your word-of-mouth and utilize your current marketing tools more effectively.

Here are just a few of the ways we can help:

Increasing New Patient Conversion

There's nothing worse than investing in a marketing tactic that makes the phone ring only to discover that your team isn't capable of converting all those new leads into ideal patients. Not all potential patients come through the same conversion funnel. A patient who calls in from a Google Ad has different questions and concerns than one who a friend refers to you and is prepared to schedule! Forget cookie-cutter scripts and "bait-and-switch" tactics. My Dental CMO provides custom training on converting leads from all your marketing efforts.

Improving ROI

It seems like there is a new product on the market each month designed to improve your practice. Are you using Solution Reach? Birdeye? Weave? Dental Intel? Referral Lab? Practice By Numbers? Many practices we work with pay monthly fees for services their team is not trained on or successfully using. We also find practices where the trained team member is no longer employed. Most of these tools have many marketing features and practice analysis details, but no one uses them! A few hours of one-on-one training with My Dental CMO can teach critical team members how to utilize these tools for maximum impact – making each dollar spent that much more valuable!

Increasing Word-Of-Mouth

"Ask for referrals" is the number one recommendation offered by consultants, coaches, accountants, and mentors for practices seeking to grow their patient base. The best kind of patients come from word-of-mouth marketing, and the best time to convince a patient to advocate for you is after a fantastic experience at your practice. You know this. So, why isn't your practice bursting at the seams with high-value new patients referred by other patients? Your team doesn't know how to bring up the topic! We teach your team how to make marketing a part of what they do — every day — so your word-of-mouth increases like never before.

You'll be amazed at how much a
well-trained team can do for you!

You'll be amazed at how much a well-trained team can do for you!

We offer:
Full-day training sessions (Onsite or Virtual)
Half-day training sessions (Onsite or Virtual)
Quarterly Group Training (Virtual)
One-on-one virtual training

SCHEDULE MY TEAM TRAINING TODAY!

“Many dental marketers are masters of marketing themselves. Kristie's focus is on marketing YOU and YOUR team. I consider my relationship with Kristie and her team to be one of the most impactful business relationships in my career. Five stars is not enough!”

Dr. Matthew Allen

SCHEDULE MY TEAM TRAINING TODAY!

“Many dental marketers are masters of marketing themselves. Kristie's focus is on marketing YOU and YOUR team. I consider my relationship with Kristie and her team to be one of the most impactful business relationships in my career. Five stars is not enough!”

Dr. Matthew Allen

Team training will always produce the best return on your investment.

Team training will always produce the best return on your investment.

We hear these statements all the time.

We hear these statements all the time.

Marketing looks at your practice from the patient's point of view.

Marketing looks at your practice from the patient's point of view.

Why Team Training?

STOP spending marketing dollars on campaigns that don't convert.

STOP spending marketing dollars on campaigns that don't convert.

How Can My Dental CMO Help?

Here are just a few of the ways we can help:

How Can My Dental CMO Help?

Here are just a few of the ways we can help:

You'll be amazed at how much awell-trained team can do for you!

You'll be amazed at how much awell-trained team can do for you!

You'll be amazed at how much awell-trained team can do for you!

You'll be amazed at how much a well-trained team can do for you!

Here are just a few of
the ways we can help:

You'll be amazed at how much a
well-trained team can do for you!

You'll be amazed at how much a
well-trained team can do for you!

You'll be amazed at how much a
well-trained team can do for you!