This is about something she talked about on her podcast three days ago – false confidence.
The title of the episode is “3 Small Decisions That Make You Feel Incredible: Do This Every Morning After Waking Up.” Well, there’s some click-bait copywriting genius if I’ve ever seen it 🙂 Of course, I hit play. Sure enough, she clearly articulates the three small decisions:
1. Get up when the alarm goes off. No more snooze.
2. Get natural light before artificial light. Sun before screens.
3. Get water before coffee. Caffeine first thing in the AM isn’t the best choice.
Now, that’s good advice – and if you have the time, you should check out the full 60-minute episode, but those three things are not the genius or even close to the most important thing (MIT) she says in that hour.
It’s how false confidence shows up in all three of those AM routine decisions and many other decisions in our lives. In short, false confidence is when we think and act on the premise of, “Oh, the rules don’t apply to me.”
“I don’t need to go to bed early to be able to get the right amount of sleep. I’m stronger than that.”
“I don’t need to fuel my body with healthy foods as fuel. I can eat crap and get away with it.”
“I don’t need regular exercise. My body will keep working without strength, endurance, or flexibility practice.”
“I don’t need to prepare for my team meeting. I can just figure it out when I get there.”
“I don’t need values-driven job descriptions and training outlines. That stuff is just fluff.”
“I don’t need a morning opportunity meeting. That’s for teams that need minutia.”
I see false confidence almost every day in my marketing work with dentists and their teams. They think the “rules of marketing” just don’t apply to their practice. And when they don’t follow them, they get frustrated at the outcome—double whammy.
Can you identify the ways false confidence is showing up in your life? More importantly, can you get rid of it with one simple decision you can start making today? |