Social media doesn’t work for my practice! What am I doing wrong?

Have you started using social media, only to find that it doesn’t seem to be working for your practice? If so, take another look. If something isn’t working, it’s often because it’s not being done correctly. Don’t cut back on social media or abandon your efforts entirely. Instead, it’s time for you to look at exactly what you’ve been doing, analyze the results, and seek out ways to be more productive.

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