If you have not yet brought your dental practice into the age of social media, you’re missing out on one of the strongest forms of community outreach and word-of-mouth marketing that exists.
Social media is used by 67% of U.S. adults who spend time online (with the 18 to 49 age bracket close to 80%). Studies show that more than 70% of adults online use the Internet to look for medical-related information. One in four of these use social media specifically to gather recommendations and reviews for service providers.