Making the most of the 5% to 10%

Is social media replacing search engine optimization (SEO)? This is the question that many are asking. The answer is: not really. But 100% of your social media efforts can be geared toward SEO! Social media gurus may be trying to push the notion that all SEO is now social. But in reality, it is still only 5% to 10% of the optimization equation.

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